The Coach's Fatal Error? Taking On Wilcox and an Unassailable Executive Tier

Itranspired the manager endured losing against lower-league opposition. He weathered a decisive continental showpiece versus a particularly poor Tottenham teams for many years. He withstood losing at home to domestic rivals, a lowly league position, the tactical inflexibility, squandering some of the club’s best homegrown talent, a poor winning percentage, labeling his team the worst the club has ever seen. But there was a single opponent with whom the Portuguese coach was not permitted to tango. You come at the sporting director, you had better succeed.

Unfortunately, similar to numerous top-flight right-back in Blackburn’s title-winning campaign, Amorim came at the executive and seems to have missed. The most casual observer will notice the irony here: a coach who often railed at his players for losing individual battles succumbing when confronted by the white heat and animal charisma of a England's top division's most feared sporting directors.

In truth, this whole bruising episode appears to portray Jason Wilcox in a different perspective. Perhaps it might have been tempting, given his brief stint in a similar role at Southampton, to regard Jason Wilcox as merely a functionary in the United exoskeleton: an individual whose appointment was due as much to his close relationship with his former boss a fellow executive as any verifiable talent. How wrong everyone was. By masterfully outsmarting United’s feted head coach, just as he bested the hapless Dan Ashworth earlier, he has proved himself as one of the sport’s strategic masterminds: a tactical intellect that United’s competitors will now be justifiably concerned.

The Tactical Clash Regarding Formation & Ideology

To illustrate, it was the director , after being involved in the leadership that hired the rigid 3-4-3 advocate Amorim in the first place, was instrumental in trying to persuade Amorim to ditch his beloved formation. Unsurprisingly, these pleas were resisted. However, such directives carry more weight when delivered from the mouth with the impeccable football pedigree he possesses, a veteran of three England caps and a role in a championship team decades past.

Perhaps in time Jason Wilcox might agree to outline his reasoning publicly. Maybe one day questions may arise why Amorim is departing with a full payout, without any compensation reduction clause in place. The director speaks rarely publicly, for excellent reasons. The real thinkers of this sport – men like him – function on a plane exceeding our mundane comprehension. If he ever did speak, probably we would perceive would be high-frequency signals and four-dimensional whirring. Wanting is not the same as being ready to receive.

Sir Jim Ratcliffe allegedly suggested using the winger in a defensive role.
Sir Jim Ratcliffe has allegedly proposed playing Bryan Mbeumo in an unfamiliar defensive position. Image: Getty Images

An Ultimate Power Behind Command

Naturally, in training our focus on Jason Wilcox we are obscuring the real power behind the modern United throne. The director is, after all, simply carrying out the directives of his superior Sir Jim Ratcliffe, who in private has emphasized his preference for a back four. It is reported, the owner has also proposed playing Bryan Mbeumo as a right wing-back. Ratcliffe is keen for the club to adopt analytics and metrics. According to ESPN, during a leadership summit early in his investment, he announced that the team's approach of play “will be determined in this room”.

After all, Sir Jim is a specialist in these intricate football matters, drawing from his previous experience in petrochemicals and yachting. Above all he remains incredibly rich, and it is known, the rich are superior: more insightful, sagacious, strategically brilliant, simply superior. Who else would you trust to oversee a strategic plan of austerity, the building of a new stadium that appears similar to an abstract design, the signing of Benjamin Sesko?

A Modern Football Order: Executives Over Coaches

This represents a shift we are increasingly seeing in top-tier football. Historically, clubs foolishly entrusted big footballing decisions to low-level employees such as coaches, scouts – players themselves. Perhaps it was once possible for a young, visionary coach with a philosophy and energy to go into an organization and implement their plan supported to fruition. But how many companies have these guys set up? What number of mass redundancies have they overseen? Better by far to place genuine authority where it belongs: the leadership tier, the casually dressed executives, the guys with impressive LinkedIn profiles. Better by far to decide the strategy by the directors and appoint someone who can tailor their offering accordingly. If coaches were formerly chefs, they are now more akin to Deliveroo drivers: not responsible for the product, but still finally accountable should it be delivered cold or fails of the box.

In the meantime, a coach's role is increasingly not about crafting the philosophy and more about selling it: the front-facing representative on the front desk, the visible figurehead for a club they have minimal power to influence. A coach at Chelsea takes a squad of literal children into the Champions League and wins two medium-sized trophies, and effectively is dismissed for talking. Wilfried Nancy sees his reputation ruined whereas the people who appointed him live to blunder indefinitely.

A Neoliberal Game: Responsibility Only for the Few

And possibly on some microcosmic level this is simply corporate governance in action: the rise of a gilded elite who can never be wrong, whose decisions are always untouchable, whose mistakes can invariably be resolved by sacking without justification. Hire the 3-4-3 coach and then fire him for using too much 3-4-3. Hire the process guy and then bin them for requiring excessive time. And above all show gratitude; for the incremental increases in ticket costs, for the latest player acquisitions, for the reality that the adults – regardless of their expertise – remain in control.

Nicole Wilson
Nicole Wilson

A passionate educator and researcher with over a decade of experience in molecular biology and science communication.